
Affiliated Physicians

01
Overview
Project Timeline
Sep-Nov 2021
Project type
Informational
Organizational
Contributor
Designer
Petar Prentovic
My contribution
Web Design
User Journey
Brand Quality
What Affiliate Physicians is about?
Affiliate Physicians Florida is a Hospital based in Tampa, Florida and it has all the technology of a modern day hospital that brings the best care of its patients. It has over 30 employees and a very well built team organization in order to help the patients in any needed situation.
The Vision
The Vision of creating a website is to give the patients an easier way to make appointments and choose the doctor they want to go to. It’s also very informational about what the Hospital is about and what kind of treatments they do. Letting the patients have bigger control and knowledge about what they do.
Project Goals and Principals
01
Great informational website and clear vision of what the Hospital is about
02
Better appointment system in order to have easier and faster workflow
03
Clear Design and easy to use website
04
Strict color use and great layout hierarchy
02
Development
Concept Development + UI



Appointment System



Colors
The Colors of the Website are two shades of blue as a primary and secondary color and white as base color for the background.
Primary Color
Secondary Color
Background Color
Layout
The Layout is based on hierarchy of elements and their importance as an information or action in the Website. The goal here is not to make the Patients stay a lot on the site, but rather to find the thing they need and get faster to where they need to be.